Issue 7_Focus from the AOP_July 2026_FINAL - Flipbook - Page 33
Look
up
Most devices are designed to pull you away from
where you are. To keep you looking, without ever
seeing. The good thing is, if you change what you
hold in your hand, you can change how you see
the world. You can stop looking, and get stuck in.
At Fuji昀椀lm, we make our cameras for intention.
Take the FUJIFILM GFX100S II. It’s packed with
dials you have to
turn, decisions you have
to make, time
you have to give.
And the
outcome? Depth
and richness,
weight and
presence.
And that’s just the
image quality.
with
the GFX100S ll
Photography by Jean-Michel Lenoir
